I know nothing at all about marketing, let me start there. But back in 1990 I became possessed with buying a Ford Explorer, and later on I read that they aimed their marketing to women, so I must be susceptible. As I drove to the Wild Duck Campground in Scarborough, ME my thoughts were on my fears of what would the road be like? Would I get myself into a situation where my lack of experience in towing a camper would get me stuck? So I was lost in thought, sitting at a traffic light with only a mile to go, and I looked to my left and saw The Holy Donut on the corner. I was instantly charmed. I thought what a great name that was, and then the light turned green, but I vowed to check it out the next day.
Still charmed, I set out to try some the next morning, but it was only then that I noticed their real claim to fame. They serve Maine potato donuts! The main claim to uniqueness and I failed to pick up on it. So on the spot I saw blog post potential, and that meant that I needed a scientific approach to this breakfast escapade, so I bought SIX donuts. I mean I had to base a post on more than just one flavor, right? What did I choose? Dark Chocolate Sea Salt, Coffee Cake, Sweet Potato, Triple Berry Holy Cannoli, Toasted Coconut, and Maine Blueberry. No, I didn’t eat them all, couldn’t have eaten them all because they are bigger, and heavier, than your average donut. I cut a wedge from each one to try each flavor, and the only one I didn’t like was the chocolate one. I love chocolate so I don’t know why that was. When I bought them I thought that I now had breakfast for the next couple of days, but I kept picking on them that day so I eventually threw out the rest of the box just to save myself. I have zero will power, at least to sweet treats. Over the two weeks I was at the campground I also tried Lemon, Vanilla, and the best ever, Blueberry Lemon! I thought that was so good that I said to myself that I would have that every day for the rest of my stay. Only it turned out that was the last day of that specialty flavor. I was so disappointed! What new flavor was the replacement? Maine Apple! Be still my heart. I could have stayed longer in that beautiful part of Maine, but maybe it’s a good thing that I have moved on, for my waistline at least. I came to realize that the van delivers fresh donuts to various local businesses, so you don’t have to go to the store itself. But then you would miss all the accessories you might choose to buy!
The Holy Donut! Whoever came up with the marketing for this place is a genius!